Africa Business Reporting Awards 2009 - Final Call for Entries

02 April 2009

The Africa Business Reporting Awards were created in 2004 to help transform perceptions about the continent. Six years on, Africa is seen very differently, and the Awards continue to seek out and recognise journalists and editors around the world who have gone the extra mile to promote a balanced view of economic opportunity and business achievement in Africa. The 2009 Awards are open for entries until 15 April and we welcome submissions from the following categories:

Best Published Feature
Best Radio Feature
Best Television Feature
Best Published Photograph
Media of the Year
Journalist of the Year

Closing date for entries is 15 April 2009. Awards Reception will be held at the Sheraton Park Lane Hotel, in London, on 2 July 2009. There are no entry fees.

For details and guidelines, please visit www.africabusinessreportingawards.com

Isabelle Thomas Audrey Mpunzwana
Diageo plc Africapractice
00 44 (0) 20 7927 5967 00 44 (0) 7551 525 773

NOTES TO EDITOR

About Diageo
Diageo is the world's leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, wines, and beer categories. These brands include Johnnie Walker, Guinness, Smirnoff, J&B, Baileys, Cuervo, Tanqueray, Captain Morgan, Crown Royal, Beaulieu Vineyard and Sterling Vineyards wines.

Diageo is a global company, trading in more than 180 countries around the world. The company is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE). For more information about Diageo, its people, brands, and performance, visit us at Diageo.com. For our global resource that promotes responsible drinking through the sharing of best practice tools, information and initiatives, visit DRINKiQ.com.

Celebrating life, every day, everywhere.

Diageo Africa
Diageo Africa is active, particularly in brewing, but also in distilling, in the majority of the sub-Saharan African countries. For Guinness, in particular, the connection with Africa is a long one; the first recorded exports of Guinness to Africa were to Sierra Leone in 1827. Now Guinness is brewed in over 20 countries throughout Africa and is exported to many others. The popularity of the brand is going from strength to strength in Africa - Nigeria is the second largest Guinness market in the world. Diageo brands are enjoyed in more than 40 African countries.

Diageo Africa region is responsible for nearly a third of Diageo's net sales of beer globally, and with over 4,500 employees accounts for around 15 per cent of Diageo's workforce worldwide.

Several of the larger Diageo companies in Africa are quoted on local stock exchanges. Guinness Nigeria, for example, has over 60,000 shareholders. All of these companies have active corporate social responsibility programmes, covering initiatives in water, health, education and other areas of value to the communities in which we operate.